We have recently launched a microsite campaign to promote Renault’s sponsorship of films on the Channel 4 and Film4 network. The campaign will run over the next nine months and features a monthly film quiz with information about Renault’s Mégane range of cars and drivers to the Renault website.
This month saw the official launch of channel4sales.com which we have been working hard on for the last year.
This week saw the official launch of channel4sales.com which we have been working hard on for the last 6 months.
We have just created a small microsite and other digital marketing assets for Channel 4's B2B event Plannertarium – a conference involving the rising stars of the media planning and buying world.
The aim of the event is to discover if there are any intelligent new ad forms and to boldly go where ads have never gone before, along with industry insight, discussion and entertainment.
We're very excited that Channel 4 are starting to monitise their B2B website and we have just built an online booking area for their Video on Demand service for TV and PC.
The Channel 4 VoD team can now control and track all their provisional and confirmed bookings all in one area, hopefully making the teams' life a little easier, with less paperwork and no more Excel files!
